The Odisha Pavilion has emerged as the star attraction at the 43rd India International Trade Fair (IITF) in New Delhi, captivating visitors with its rich artistic heritage and innovative presentation. As the fair enters its fifth day, the spectacular ‘Odisha Mandap’ has been hailed for its intricate design, cultural brilliance, and elegant representation of the state’s identity.
Themed around “Viksit Bharat @ 2047,” this year’s Odisha Pavilion strikes a perfect balance between the state’s traditional excellence and its progressive development initiatives. The architectural grandeur of the pavilion, featuring creative designs inspired by the Mukteswar Temple, Ratnagiri Arch, and the iconic Sun Temple of Konark, has drawn thousands of visitors, with over 43,000 attendees recorded so far. The artistic setup at the entrance and exit serves as a visual treat, symbolizing Odisha’s rich cultural and historical legacy.
This year, the pavilion features 25 exclusive stalls showcasing a wide range of Odisha’s iconic products, cultural artifacts, and developmental initiatives. Highlights include:
- Handicrafts and Tribal Art: Live demonstrations by skilled artists showcasing Pattachitra, filigree work, and Sabai grass crafts have become major crowd-pullers.
- Mission Shakti Products: Handcrafted items from women’s self-help groups (SHGs) under the Mission Shakti initiative highlight Odisha’s empowerment of rural artisans.
- Organic Products and Delicacies: Kandhamal spices, Kalajira rice, palm candy, brown rice flakes, and millet-based foods (Sri Anna) reflect the state’s commitment to organic farming and nutritional well-being.
- Culinary Delights: The OTDC (Odisha Tourism Development Corporation) stall has gained immense popularity for serving authentic Odia delicacies, including Pitha, Rasagola, Chhena Jhili, Chhenapoda, and the ever-popular Dahibara.
The Odisha Pavilion has not only become a cultural hotspot but also a significant contributor to business at IITF. With sales exceeding ₹14 lakhs in just five days, the pavilion has garnered widespread appreciation from visitors and dignitaries alike. The live demonstrations by artisans have added an engaging, interactive element, showcasing the craftsmanship and dedication behind Odisha’s iconic art forms. Eminent visitors and officials have applauded the pavilion for its vibrant display of Odisha’s identity and its alignment with the vision of “Viksit Bharat @ 2047.” By blending tradition with innovation, the Odisha Pavilion has successfully represented the state’s journey toward a prosperous future while celebrating its cultural roots.
The Odisha Pavilion has emerged as the star attraction at the 43rd India International Trade Fair (IITF) in New Delhi, captivating visitors with its rich artistic heritage and innovative presentation. As the fair enters its fifth day, the spectacular ‘Odisha Mandap’ has been hailed for its intricate design, cultural brilliance, and elegant representation of the state’s identity.
Themed around “Viksit Bharat @ 2047,” this year’s Odisha Pavilion strikes a perfect balance between the state’s traditional excellence and its progressive development initiatives. The architectural grandeur of the pavilion, featuring creative designs inspired by the Mukteswar Temple, Ratnagiri Arch, and the iconic Sun Temple of Konark, has drawn thousands of visitors, with over 43,000 attendees recorded so far. The artistic setup at the entrance and exit serves as a visual treat, symbolizing Odisha’s rich cultural and historical legacy.
This year, the pavilion features 25 exclusive stalls showcasing a wide range of Odisha’s iconic products, cultural artifacts, and developmental initiatives. Highlights include:
- Handicrafts and Tribal Art: Live demonstrations by skilled artists showcasing Pattachitra, filigree work, and Sabai grass crafts have become major crowd-pullers.
- Mission Shakti Products: Handcrafted items from women’s self-help groups (SHGs) under the Mission Shakti initiative highlight Odisha’s empowerment of rural artisans.
- Organic Products and Delicacies: Kandhamal spices, Kalajira rice, palm candy, brown rice flakes, and millet-based foods (Sri Anna) reflect the state’s commitment to organic farming and nutritional well-being.
- Culinary Delights: The OTDC (Odisha Tourism Development Corporation) stall has gained immense popularity for serving authentic Odia delicacies, including Pitha, Rasagola, Chhena Jhili, Chhenapoda, and the ever-popular Dahibara.
The Odisha Pavilion has not only become a cultural hotspot but also a significant contributor to business at IITF. With sales exceeding ₹14 lakhs in just five days, the pavilion has garnered widespread appreciation from visitors and dignitaries alike. The live demonstrations by artisans have added an engaging, interactive element, showcasing the craftsmanship and dedication behind Odisha’s iconic art forms. Eminent visitors and officials have applauded the pavilion for its vibrant display of Odisha’s identity and its alignment with the vision of “Viksit Bharat @ 2047.” By blending tradition with innovation, the Odisha Pavilion has successfully represented the state’s journey toward a prosperous future while celebrating its cultural roots.